From Tours to Transformation

Culinary & Destination Consulting

Strategy | Storytelling | Community Impact

Expert guidance in culinary tourism, destination development, and community-based visitor engagement—designed to help your region thrive.

As an award-winning tourism leader, founder of Chew On This Tasty Tours, and trusted partner to Destination Canada, Destination BC, and nearly 100 small businesses, I bring a decade of experience in hospitality, business events, and destination development across four Canadian provinces. My work is recognized for sustainable product innovation, stakeholder engagement, and measurable economic impact.

WORK WITH LISE

UNLOCK YOUR DESTINATION’S POTENTIAL

WITH LISE HINES

Today’s tourism landscape demands more than great experiences—it needs vision, collaboration, and a commitment to sustainability. I work with destinations, DMOs, and entrepreneurs to transform local assets into unforgettable experiences and lasting impact.

How I Can Help:

Activate Untapped Areas
Bring overlooked spaces to life with curated experiences that disperse visitors and support balanced growth.
Boost Economic Resilience
Drive foot traffic, support local businesses, and generate new revenue through strategic, sustainable programming.
Celebrate Local Culture
Curate food and cultural experiences that honour community identity and spark authentic connection.
Empower Tourism Stakeholders
Equip SMEs and producers with the tools, training, and exposure they need to grow and thrive.
Advance Sustainable Tourism
Embed regenerative practices, accessibility, and equity into every project for long-term value.

CONSULTING services

Experience & Program Design

Culinary festivals, chef-led events, and signature downtown discovery walks
Team-building and client appreciation programs for business events and group sales
Custom experience design tailored to community identity and goals

Stakeholder Engagement & Fulfillment

Vendor and partner recruitment, public-private alignment
Cross-sector workshops and SME storytelling training
Facilitation of collaborative tourism ecosystems

Strategic Advising

Culinary tourism development, placemaking, and experience audits
Destination readiness, visitor economy alignment, and growth strategy
Community-driven planning with measurable impact

Marketing & Storytelling

Brand narrative and voice development
Content strategy across digital, print, and social
FAM tour design and grant application storytelling

LET'S TALK CONSULTING

TOURISM BUSINESS MENTORSHIP

For new or growing operators in culinary tourism, I offer one-on-one strategy intensives to help refine your offer, increase guest reach, improve operations, and design high-impact experiences.

START YOUR STRATEGY SESSION

results that matter

Economic Growth: Helped 100+ SMEs expand through collaborative programs and new market access.
Sustainable Impact: Led award-winning projects recognized for regenerative tourism and community resilience.
Inclusive Community Building: Empowered local, Indigenous, and underrepresented voices through meaningful partnerships.
Proven Visitor Engagement: Designed standout events that drive foot traffic, media attention, and repeat visitation.

“Lise is well known for not only leading and coordinating tasting tours, but for developing strong partnerships and fostering long-lasting relationships throughout the community.”
— Barb Roberts, Tourism Abbotsford

past clients + collaborations

Destination Canada & Destination BC: Sustainable tourism recognition and case study leadership.
Discover Surrey: Culinary strategy and tour development.
Chilliwack Mural Festival & Fort Langley Jazz Festival: Event integration and guest experience curation.
Downtown BIAs (District 1881, Downtown Abbotsford Business Association): Visitor activation through story-led experiences.

“She curates the experiences with great taste… makes people happy while showcasing small businesses in several communities.”
— Mia Stainsby, Vancouver Sun & The Province

LET’S build the future of tourism

together

Whether you’re launching a new culinary initiative, revitalizing your downtown, or designing a signature event, I’m here to help you achieve your goals for economic development, sustainability, and community connection.

Reach out to me at:

Email: info@chewonthistastytours.com

Call: 604‑816‑0159

READ ABOUT lISE IN THE MEDIA